Why you Must have a Splash Page for Facebook Pages
Posted on 08. Jul, 2010 by Patrick Curl in Social Media
Why do you need a Splash Page for your Facebook Page?
When you visit out-of-the-box facebook pages that have just been created, you’re greeted
by their latest wall posts, maybe a catchy logo on the side. Often that’s is, and it leaves a lot to be desired.
See, in marketing standing out from the crowd gets you noticed.
In social media marketing you want to create a user action. Having a short, decisive welcome page
that has a good logo image, maybe a newsletter subscribe box, some of your latest blog posts, some of your
latest tweets, a youtube video, and more makes a big statement.
Take a look at MarketingOc’s Facebook page.
On it you will notice a major call to action right at the top. Before anything else we want people to click the ‘like’ button.
This allows us the opportunity to further engage with them. The first priority of all facebook pages in my opinion is to get that ‘like’ button clicked. Everything else is just gravy.
Next you’ll notice on the left I’ve added some ad-copy from marketingoc.com, and on the right is a very popular youtube video showing the benefits of social media, and some amazing social media statistics. Below the video is the last 3 tweets by marketingoc pulled in from twitter, and below that is another call to action to follow us on our other social and web presences.
It’s short, sweet, professional looking, and it has defined goals.
What are your goals with your Facebook Page? Are you accomplishing them?
About the Author
Patrick Curl Has Written 23 Articles For Us!
Patrick has been in web marketing for 9 years and social media marketing for 3 years. His presence on our marketing team is a real asset to the company.Related posts:
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